Privacy Policy
Last updated: July 2026
1. Introduction
Parity Outcomes, Inc. ("Parity," "we," "us," "our," or "Company") respects your privacy and is committed to protecting it. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our self-directed technology platform for defined-outcome investing.
2. Information We Collect
A. Information You Provide
- Account information: name, email, phone, address
- Financial information: investment amount and linked brokerage account data
- Identification: information required by your brokerage firm to verify your identity
- Investment preferences: parameters you select when building scenarios
- Communications: messages, feedback, and support requests
B. Information Collected Automatically
- Device information: browser type, operating system, device ID
- Usage data: pages visited, links clicked, time spent on pages
- IP address and location data (approximate)
- Analytics: user interactions via third-party analytics tools
- Cookies and tracking pixels
C. Third-Party Data
We may receive information from third parties, including market data providers and the brokerage firms you connect.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and improve our technology platform
- Create and manage your account
- Display scenarios and submit transactions you authorize to your brokerage account
- Communicate with you about your account, transactions, and updates
- Analyze usage patterns and improve platform functionality
- Send marketing communications where permitted by law and consistent with your communication preferences
- Comply with legal, regulatory, and tax obligations
- Detect and prevent fraud or unauthorized access
- Respond to customer support requests
4. Sharing Your Information
We do not sell your personal information. We may share it with:
- Service Providers: Brokerage connectivity providers, payment processors, email service providers, and analytics platforms
- Legal Requirements: Law enforcement, regulators, and government agencies when required by law
- Consent: With your explicit permission for specific purposes
5. Third-Party Services & Analytics
Analytics
We use analytics tools to track user interactions, page views, and engagement metrics. These tools use cookies and collect data about your browsing behavior. You can opt out by adjusting your browser settings or using your browser's privacy controls.
Market Data Providers
We use third-party market data providers to fetch real-time stock quotes and market data. Your requests for market data may be logged by their services.
Brokerage Connectivity
To analyze your portfolio and submit transactions you authorize, we share necessary information with the brokerage firms you connect. These firms have their own privacy policies governing their use of your data and custody of your assets.
Advertising & Marketing Technologies
We may use advertising and analytics technologies, including pixels and similar tools, to measure website performance, understand visitor behavior, and improve our marketing efforts.
Email Service
We use a third-party email service provider to send transactional and marketing emails. Your email address is shared with this provider for delivery purposes.
6. Cookies & Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience, remember preferences, and analyze platform usage. You can control cookies through your browser settings, though disabling them may affect functionality.
7. Data Security
We implement industry-standard security measures, including encryption, secure authentication, and access controls to protect your personal information. However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.
8. Data Retention
We retain your information for as long as necessary to provide services, comply with legal obligations, and resolve disputes. You can request deletion of your account, subject to legal holds.
9. Your Privacy Rights
Depending on your location, you may have the right to:
- Access your personal information
- Correct inaccurate data
- Request deletion of your data (right to be forgotten)
- Opt out of marketing communications
- Data portability (receive your data in a portable format)
To exercise these rights, please contact us.
10. Children's Privacy
Parity is designed as a general-audience financial education and investment technology platform. We do not knowingly collect personal information from children under 13 without the consent required by applicable law. If we learn that personal information from a child under 13 was collected in violation of applicable law, we will take appropriate steps to delete or otherwise handle that information as required by law.
11. International Data Transfers
Your information may be transferred to, stored in, and processed in countries other than your country of residence, which may have different data protection laws. By using our platform, you consent to such transfers.
12. Updates to This Policy
We may update this Privacy Policy periodically. We will notify you of material changes via email or by posting a notice on our website. Your continued use of the platform after updates constitutes acceptance of the revised policy.
13. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or need to report a security concern, please contact us.
Company: Parity Outcomes, Inc.
We will respond within the time required by applicable law.
Important Disclosure
Parity Outcomes, Inc. is a technology provider and is not a registered investment advisor, broker-dealer or custodian. Parity does not provide personalized investment advice. Users independently select their parameters and authorize every transaction. Brokerage services are provided by the user's brokerage firm.